Gen Z Horizons: Travel in 2020 and beyond

I recently spoke to travel trend-forecasting agency and online magazine Globetrender about ancestry travel, and my personal experience of venturing to Ukraine last summer in search of a deeper connection to my paternal roots.

You can read the interview below - to access the entire 50-page industry report, filled with data, case studies, interviews, trend dives and powerful insight in travel in 2020 and beyond, visit https://globetrender.com/downloads/gen-z-horizons-report/ to purchase a copy for £85+VAT. If you work in travel, it’s essential reading.

From defining the characteristics, beliefs and values of Gen Z and future world travellers, to the cultural trends driving new travel and consumer habits, and reviewing the challenges set to impact the industry in coming years, editor Jenny Southan provides thought-provoking commentary on this powerful new consumer group. Super useful for any progressive travel brand, hotelier, designer or experience-maker.